Superior Baby Care with a Touch of Gentle
CottonTouch™: The safest products for your newborn’s sensitive skin.
A gentle, soft touch is the perfect way to comfort baby from the moment they open their eyes. Ultra-light and perfectly pH balanced to your newborn’s sensitive skin, our CottonTouch™ products are clinically proven to help support baby’s naturally developing skin microbiome. Plus, their non-slippery formulas allow for a better, safer hold during bath time. Made with purposeful ingredients like real cotton and a joyful fragrance that is proven to make your baby happy, CottonTouch™ is the perfect way to care for your baby’s delicate, sensitive skin.