Did you know that Johnson’s® is committed to social responsibility and helping babies thrive?
Some personal care products wash off the body and small amounts may find their way into our waterways. To understand how our formulations interact with these environments, we’ve developed the following process.
We worked with independent environmental experts to develop our Global Aquatic Ingredient Assessment™ (GAIA) patented process. GAIA helps us better understand and manage the impact certain ingredients may have on our waterways.
How do we calculate each GAIA score?
- Combining available public data and private data, we assess ingredients and score them on the following ingredient properties:
- The time an ingredient may take to break down in the water (Persistence).
- Whether and how much an ingredient may build up in the ecosystem (Bioaccumulation).
- Interactions with flora and fish (Ecotoxicity).
These scores are assessed together to determine the ingredient’s total GAIA score. The scores help guide many of our decisions, like whether to keep, reformulate, or conduct further testing on an ingredient, or what stewardship policies we set. To date, we have scored more than 1,000 ingredients.
But what makes GAIA special? The process offers a comprehensive look at both ingredients and product formulations that allow us to improve our products, considering the potential impact on the environment. The scores help us in selecting ingredients that more easily break down and biodegrade. GAIA aggregates many internal and external sources, including scientific peer reviewed studies and government databases.
GAIA and its approach are a way for us to not only assess what goes into our products and the end-of-life impact products may have on our waterways, but it also helps us work together with our partners to try to improve and reduce our impact on the planet.