Here's some of our baby care research:
- Babies’ eyes continue to develop after birth, making sight the last sense to fully develop.
- Eye contact is critical for social development.
- Newborns can only focus their eyes at 8 to 12 inches (the distance to your face when you’re cradling or feeding).
- Babies blink 2 to 5 times per minute, so their eyes are more vulnerable to irritation.
- Physical contact is a baby’s first emotional bond, and is key for emotional and intellectual development.
- Skin is the first line of defense against toxins, irritants, and allergens.
- Babies’ skin is up to 30% thinner and more sensitive than adults.
- Hydration is key for strong baby skin.
- Babies are able to smell before they’re born,
- Enjoyable and familiar scents improve mood, calmness, and alertness.
- Mother’s scent can stop baby from crying.
- In a study, babies bathed with a fragrance bath product engaged 30% more with their mothers after bath, compared to babies bathed in a non-fragrance bath.
- Studies indicate that 20-30% of babies experience sleep problems.
- Most parents (76% in one report) express a desire to change some aspect of their baby’s sleep.
- We partnered with Dr. Jodi Mindell, a leading pediatric sleep expert from Saint Joseph’s University and the Children’s Hospital of Philadelphia, to develop our 3-Step Bedtime® Routine
- Help your baby fall asleep faster and stay asleep longer with our 3-Step Bedtime® Routine