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JOHNSON’S® baby HEAD-TO-TOE® wash

JOHNSON’S® baby HEAD-TO-TOE® Wash
1 2 3 4 5 4.04 of 5

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Reviews
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230 reviews 179 out of 230 (78%) recommend this product Write a review

Average Ratings

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4.0
1 - 8 of 235 Reviews
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Rating: 
1 2 3 4 5
Submission Date: 
3 weeks 3 days ago

Change it back!

Review Questions: 
Age: 35-44
State: Indiana
Review Text: 
I saw that 'new and improved' stamp on the bottle and wanted to scream! I took a chance and the first time I used it, I knew it was bad. I'm glad to see I'm not the only one disappointed with the new and unimproved formula. Every time I touch this stuff I break out. I used it to wash my face, bathe my child and clean my make up brushes. I can't find the original formula anywhere so I've hoarded the generic brands before they switch their ingredients over as well. It seems you were trying to make this more moisturizing, but why change an iconic product Just come out with a different formula instead of replacing the original altogether?
Nickname: 
IndyShopper
Location: 
Indianapolis, IN, USA
Client Responses: 
Response from Johnson and Johnson, , Johnson's 3 weeks 2 days ago
Hey Indyshopper. We appreciate you taking the time to review our product. We would like to gather some additional information about your experience with our baby wash. If you could, please call our consumer care center at 1-866-565-2229 M-F 8am- 8pm EDT. Thank you!
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Rating: 
1 2 3 4 5
Submission Date: 
3 weeks 4 days ago

When an improvement isn't ...

Review Questions: 
Age: 45-54
State: California
Review Text: 
Visited the site to see if there was an option to buy the old formula. I used the baby wash for at least 12 years as an adult. I have skin and fragrance sensitivities. The new formulation is disagreeable. Can't imagine what it is like for parents who want a time-tested product for their babies. This reminds me of the New Coke fiasco a few years ago. There are so many unfavorable reviews here - maybe Johnson's will consider bringing back something that worked and was trusted over time & generations.
Nickname: 
Contessa
Location: 
Los Angeles
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Rating: 
1 2 3 4 5
Submission Date: 
3 weeks 6 days ago

The new scent is horrible

Review Questions: 
Age: 25-34
State: North Carolina
Review Text: 
Just because its new doesn't mean it's improved. I used it every day as my own body wash. Now that it's "improved" I just use feminine wash as body wash. If I wanted a scented body wash I would get a product that is specifically scented. I am highly disappointed that none of the old Johnsons can be purchased and that I am left with no choice between purchasing the old wash verses the new.
Nickname: 
OLD SCHOOL
Location: 
Rocky Mount, NC, USA
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Rating: 
1 2 3 4 5
Submission Date: 
4 weeks 4 hours ago

"New and Improved Formula" is awful!

Review Questions: 
Age: 35-44
State: Washington
Review Text: 
I've been using Johnson and Johnson baby Head to Toe since my oldest son was born in December 2010. I recently ran out of my soap and went and purchased some more only to discover what I purchased is NOT the same soap. It's terrible. I am sensitive to smells and can barely stand to bath my kids with it. It stinks so badly like perfume that I wish I could give it zero stars. I can't even begin to express how much I dislike the new formula. I wish I hadn't bought it. Now I get to find new bath soap for my kids. Johnson & Johnson why mess with a good thing? You ruined it!
Nickname: 
PacificNWMom
Location: 
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Rating: 
1 2 3 4 5
Submission Date: 
1 month 2 weeks ago

new improved formula is not an improvement

Review Questions: 
Age: 35-44
State: California
Review Text: 
I have been using the Head to Toe wash for 7 years on my acne-prone skin and it was wonderful up until a month or two ago when I started breaking out with no explanation. I have been mostly clear for the last 5 years and suddenly I am breaking out like I haven't done in forever. I changed nothing about my routine. Then I discovered there had been a change in this wash. WHY would you change it?? Please bring back the old formula.
Nickname: 
barb9000
Location: 
Los Angeles
Client Responses: 
Response from Johnson and Johnson, JOHNSON'S® Baby, Consumer Care 1 month 2 weeks ago
Thank you for your review, Barb9000. We are sorry to hear about your experience. We would like to speak with you to gather more information since this is not typical. Please call our consumer care center at 1-866-565-2229 between Mon-Fri 8AM-8PM EST. We look forward to hearing from you. Thank you!
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Rating: 
1 2 3 4 5
Submission Date: 
1 month 4 weeks ago

Why did it change??

Review Questions: 
Age: 35-44
State: California
Review Text: 
I have three kids. One of my most favorite smells and one that brings back sweet memories of my kids as newborns is holding them right after a bath with Johnson and Johnson's baby wash. Sadly, they changed the smell. I miss that original smell. Now when bathing my third child the smell is much too strong and smells much too "mature" if that makes sense. Also, my third child has moderate eczema and it seems like this new formula is more drying and worsens it. Johnson & Johnson, please change it back.
Nickname: 
Elizabeth
Location: 
Walnut Creek
Client Responses: 
Response from Johnson and Johnson, JOHNSON'S® Baby, Consumer Care 1 month 3 weeks ago
Thank you for your review, Elizabeth. We would like to speak with you to gather more information about your experience because this is not typical. Please call our consumer care center at 1-866-565-2229 between Mon-Fri 8AM-8PM EST. We look forward to hearing from you. Thank you!
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Rating: 
1 2 3 4 5
Submission Date: 
2 months 19 hours ago

Safest infant and young toddler wash by far!

Review Questions: 
Age: 25-34
State: Michigan
Review Text: 
I strongly recommend this product. I have a 2 year old son and I have only ever used ONLY Johnson $ Johnson head-to-Toe! The chemicals are not to harsh for my son, and it keeps him smelling fresh all day long. Which is saying something considering he does nothing but run. lol. If you are worried about the effects baby soap can have on your baby, this is the brand for you!!!!
Nickname: 
MommaBear
Location: 
Belleville
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Rating: 
1 2 3 4 5
Submission Date: 
2 months 2 days ago

Would Chanel change the scent of No.5?

Review Questions: 
Age: 55-65
State: South Carolina
Review Text: 
I don't know who made the decision to change the scent, but they should be reprimanded. Would CoCo Chanel allow someone in her company to change Chanel No.5 perfume? I think not. It's not good business sense to change a pleasant, memorable and iconic scent of a baby product to one that smells like bug spray. I think the "New Improved" (lol) formula should be pulled from the shelves and go back to the original formula. I don't have a child, but I use this to wash my face rather than soap. Currently I am using a store brand baby wash instead. I am glad to see that others are voicing their displeasure with the change. So, J&J, when might we see our beloved original product again?
Nickname: 
Cookie
Location: 
Florence
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